Brand
Branding + Web
Services
I designed landing pages, reskinned the website, and created digital marketing materials, among other projects.
About
The Levoit website was due for a reskin and I stepped up to the challenge. I wanted to lean in to the new brand colors and wanting to invoke a sense of calm and a warm welcome as well as focusing on strategies to increase conversion rates.
The new Levoit AERO Cordless Vacuum is the biggest hero product that Levoit has launched so far and I was tasked to spearhead the digital assets such as the landing page, email marketing and social ads of for the campaign.
Sprout was the campaign that first got the rebranded treatment. Updated colors, updated typography and the works. We took it as an opportunity to set the mood and the tone for the rest of our campaigns.